Job Summary

Digital Product Specialist Associate provides supports for one or more digital products. Understands how product(s) supports critical key business marketing and customer experience objectives, helps report on product KPIS to department and system leadership. Effortlessly partners with product end users/stakeholders within business units and various departments within the system to plan and manage product roadmap, product specifications, implementation of new features, and collaborate with business stakeholders to assess business and operational processes and define solutions.

Job Duties

• Provides supporting oversight for one more key product within the digital marketing and experience portfolio.
• Products may include, for example hosted applications that support the digital customer experience for Geisinger patients or members, or digital marketing applications that are used by the team for marketing.
• Utilizes digital analytics to coordinate strategies and tactics with internal peers and stakeholders to build product requirements and drive successful launch of digital products.
• Supports relationship with third party product vendor or with IT team that developed and supports the product, partners to execute product from vision to concept while managing stakeholder input and needs.
• Tightly partners with leadership to design and execute user-centered integration of product into enterprise website/mobile experiences as appropriate.
• Defines requirements/ user stories; partners with stakeholders and third-party vendors to answer questions and prioritization regarding feature and functionality details and signs off on stories before sending enhancement into production.
• Coordinates user acceptance testing externally and internally to ensure product meets or exceeds expectations of users.
• Identifies and resolves problems in a timely manner; gathers and analyzes information; develops alternative solutions.
• Serves as a day-to-day producer, supporting authoring, publishing, or other operations as needed with digital products.
• Serves as product super user and trainer, supports end users with training and support.

Work is typically performed in an office environment. Accountable for satisfying all job specific obligations and complying with all organization policies and procedures. The specific statements in this profile are not intended to be all-inclusive. They represent typical elements considered necessary to successfully perform the job. *Relevant experience may be a combination of related work experience and degree obtained (Associate’s Degree = 2 years; Bachelor’s Degree = 4 years).

Position Details

Are you passionate about transforming healthcare through digital engagement? We’re seeking a dynamic Digital Product Specialist to lead the optimization and growth of our Referring Provider Portal and provide assistance with our MyChart platform. In this role, you’ll collaborate with cross-functional teams to enhance user experience, streamline provider workflows, and empower patients with intuitive digital tools.
 

You’ll be responsible for gathering user feedback, analyzing performance metrics, and driving feature enhancements that align with strategic goals. Ideal candidates have a strong background in digital health products, excellent communication and relationship building skills, and a user-first mindset.

 

Education

High School Diploma or Equivalent (GED)- (Required)

Experience

Minimum of 6 years-Relevant experience* (Required)

Skills

Teamwork; Working Independently

About Geisinger

Founded more than 100 years ago by Abigail Geisinger, the system now includes ten hospital campuses, a 550,000-member health plan, two research centers and the Geisinger Commonwealth School of Medicine. With nearly 24,000 employees and more than 1,700 employed physicians, Geisinger boosts its hometown economies in Pennsylvania by billions of dollars annually. Learn more at geisinger.org or connect with us on Facebook, Instagram, LinkedIn and Twitter.

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.

Our Vision & Values

Everything we do is about making better health easier for our patients, our members, our students, our Geisinger family and our communities.

KINDNESS: We strive to treat everyone as we would hope to be treated ourselves.

EXCELLENCE: We treasure colleagues who humbly strive for excellence.

LEARNING: We share our knowledge with the best and brightest to better prepare the caregivers for tomorrow.

INNOVATION: We constantly seek new and better ways to care for our patients, our members, our community, and the nation.

SAFETY: We provide a safe environment for our patients and members and the Geisinger family.

Our Benefits

We offer healthcare benefits for full time and part time positions from day one, including vision, dental and prescription coverage.