Senior Director Strategic Insights
Job Summary
The Senior Director Strategic Insights leads Geisinger’s enterprise intelligence and strategy execution backbone, integrating strategic insights, consumer research, and enterprise performance management into a cohesive system that informs decisions and drives accountability for results. This role sets the enterprise agenda and standards for what the organization knows, how strategy is measured, and how leaders use insight and performance data to guide decisions. The Senior Director ensures a single fact base, disciplined performance cadence, and clear signals when strategic adjustment may be required.
Job Duties
- Set the enterprise strategic insights agenda, translating market, consumer, competitive, and internal performance intelligence into decision‑relevant implications, options, and risks. Establish standards for analytic rigor, synthesis, sourcing, and executive‑level storytelling. Ensure insights consistently inform enterprise strategy, planning, and prioritization discussions.
- Oversee enterprise and BU‑level market assessments, competitive intelligence, trend analysis, and scenario modeling. Ensure insights are timely, decision‑ready, and aligned to planning, strategy, and performance cycles. Maintain a consistent enterprise fact base used across strategy, planning, and performance management.
- Own the enterprise consumer and market research capability, embedding the voice of the consumer in strategic and growth decisions. Oversee development of repeatable research assets (segmentation, journey insights, primary research).Coordinate with BU‑embedded insights and research teams to avoid duplication and strengthen shared learning.
- Partner closely with ESO Business Strategy and Strategic Planning leaders to support opportunity sizing, portfolio assessments, and scenario analysis. Provide pressure‑testing and fact‑based challenge to strategic hypotheses and business cases. Ensure clear traceability from data to insight to implication to decision.
- Design and set standards for the enterprise strategic performance management system, including KPI hierarchy, scorecards, target‑setting logic, and governance. Ensure performance measures align directly to enterprise priorities and strategic intent.
- Lead, coach, and develop insights and performance management leaders and teams. Establish shared tools, templates, and quality standards across insight and performance functions.
Work is typically performed in an office environment. Accountable for satisfying all job specific obligations and complying with all organization policies and procedures. The specific statements in this profile are not intended to be all-inclusive. They represent typical elements considered necessary to successfully perform the job.
Education
Master's Degree- (Required)Experience
Minimum of 12 years-Related work experience (Required), Minimum of 8 years-Managerial/Supervisory (Required)About Geisinger
Founded more than 100 years ago by Abigail Geisinger, the system now includes ten hospital campuses, a 550,000-member health plan, two research centers and the Geisinger Commonwealth School of Medicine. With nearly 24,000 employees and more than 1,700 employed physicians, Geisinger boosts its hometown economies in Pennsylvania by billions of dollars annually. Learn more at geisinger.org or connect with us on Facebook, Instagram, LinkedIn and Twitter.
Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.
Our Vision & Values
Everything we do is about making better health easier for our patients, our members, our students, our Geisinger family and our communities.
KINDNESS: We strive to treat everyone as we would hope to be treated ourselves.
EXCELLENCE: We treasure colleagues who humbly strive for excellence.
LEARNING: We share our knowledge with the best and brightest to better prepare the caregivers for tomorrow.
INNOVATION: We constantly seek new and better ways to care for our patients, our members, our community, and the nation.
SAFETY: We provide a safe environment for our patients and members and the Geisinger family.
Our Benefits
We offer healthcare benefits for full time and part time positions from day one, including vision, dental and prescription coverage.
“I’ve been surprised by the community our floor has even though we can all work different days and different shifts. We celebrate successes and life events for employees and patients — that’s what makes it a fun place to work!”
Nurse Assistant
A place where you can lead a healthy lifestyle and follow your dreams.
Only at Geisinger.
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